MOVE FOR HUNGER
Fighting Hunger Across North America.
Move For Hunger partners with movers, multifamily communities, and brands to reduce food waste and fight hunger nationwide. Over the years, I’ve supported their mission through more than 130 events—building consistent branding, digital campaigns, and scalable systems that reached 36,000+ partners and set the foundation for long-term growth.
My Role
- Brand Identity & Design
- Content Creation
- Social Strategy
- Campaign Collateral
- Web Design
- Project Management
- Video Support
Built With Care
The Year in Review annual report was designed to celebrate people, not just numbers. By migrating from a third-party platform to an internal microsite, the team gained flexibility and scalability, creating a repeatable model that grows each year. Paired with social assets and branded graphics, the report became a community-building tool as much as a report.
Amplifying the Voice
Our process began with a social audit to identify strengths and gaps. From there, we built a strategy focused on brand awareness, community engagement, and donation revenue. With a refined voice and clear action plan, Move For Hunger strengthened its digital presence and built consistent momentum.
Meals Provided Since 2009
Organic Impressions
+1M
Lift in Social-Driven User Acquisition
Higher Post Engagement
(than similar nonprofits)
3-5x
Topple Hunger
Broke a GUINNESS WORLD RECORDS™ title by toppling 12,952 cereal boxes and donating more than 500,000 meals. This became the year’s highest-performing campaign, setting a benchmark for future national activations. Brand partners including: WK Kellogg Co™, Kroger™, the United Dairy Industry of Michigan™, Hellmann’s™, Lineage Foundation For Good™, and University Moving & Storage Co.™
"Move For Hunger continues to deliver millions of meals while uniting brands, partners, and communities in a shared mission nationwide. Working on these campaigns showed me how everyday actions can grow into a national movement and creative storytelling can inspire lasting change."
-Lionel L.
Ready to build a brand that earns trust & inspires action?